Using the Shopify platform for your e-commerce store has a lot of advantages. One of the benefits is the presence of an app store which has everything that you could want for your store. Nevertheless, when starting out, it can be quite difficult due to the many options which are there. Below are some of the best Shopify apps which will help your e-commerce store to grow.
Plug in SEO
This is an app which makes your store to be SEO friendly. SEO can be quite tricky especially if you are a beginner. To make your work easy to use some of the tools to systematize the search optimization tasks. This app helps your store by checking it to see whether there are any SEO problems. The app checks headings, page titles, meta descriptions, content freshness and other elements that might be affecting the performance of your site.
Getting a new customer is quite expensive than selling to the one you already have. So instead of only concentrating on getting new clients, you should start working on customer retention. One of the best ways of turning a one-time customer into a long-term customer is by offering a rewards programme.
Smile.io offers you a chance of creating and managing reward programmes with customer referrals, loyalty points, and also VIP tiers. This app integrates with other big e-commerce company’s social platforms and emails.
Email marketing is still on the rise and not unless people stop using emails its unlikely to go anywhere. Hence emailing is something that you would not want to overlook in your marketing strategy. Growing an email marketing list can take some time, but there are various automation tools which you can use to simplify your work.
One you can choose to use the Sumo app. The Sumo app offers a whole list of tools which will assist you in capturing emails and build your email list quickly. From welcome mats to pop-ups, scroll boxes and smart bars Sumo has everything. The app integrates with most of the email providers, so it is likely that yours will incorporate too.
Mail chimp for Shopify
After you have gotten the email addresses, you will want to set up your campaign next. There are tons of email services providers whom you can choose from, and you have to find the best who will suit your needs.
You can use the mail chimp app to help you with organize and design campaigns and also sending out automated emails.
The Shopify app store can help you if you are aware of the apps which are worth your money and time. Hopefully, this article has helped you in knowing the various apps which you can use for different needs.
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— Shopify Plus (@ShopifyPlus) 17 de agosto de 2018